The New Look of Du Plooy Law

/ Awesome Lawsomes Claudius du Plooy News

branding newsletter 2

We are happy to announce exciting changes at Du Plooy Law! Over the past few months our firm has undergone a significant transformation with the expansion of our team, colloquially referred to as the Awesome Lawsomes. Lead by Claudius du Plooy, we now have 3 talented and energetic associates including Shannon Mitchell, Sameena Sarangi and Derek Cougle.  In addition, some of you may have also had the pleasure of working with our students, Emma Vockeroth and Jennifer McBean, who joined us this summer from the Faculty of Law at the University of Calgary. Together, this dynamic team brings a breadth of knowledge and diverse industry experience to provide unique perspectives and innovative solutions to our clients.

With our new team in place, our corporate identity had to satisfy all of the existing expectations of what Du Plooy Law stands for while simultaneously evolving our brand. Striving to maintain the same collaborative spirit contained in our original logo, our new mark provides a strong visual link to the current status of our firm’s culture.  The fluid lines represent relationships and connectivity, while the individual segments represent our diversity and range of specialization. The bold colour palette symbolizes our team’s passion and strong personalities.  Our corporate materials, social media initiatives and firm website bring this transformation to life.  We are excited to have a new corporate identity that aligns with the future direction of the firm.

As many of you may know, we pride ourselves on doing things differently at Du Plooy Law. We celebrate innovative thinking and problem solving while maintaining friendly, professional and personalized relationships with our most important partners – all of you.

We invite you to explore our new website and connect with us on LinkedIn to stay updated on the world of the Awesome Lawsomes at Du Plooy Law.